Understanding what “Buyer Keywords” are and how to find them is the most important part of trying to sell products online. The difference between “searching for info” keywords and “Buyer Keywords” is the ‘intent to buy’ by the searcher. It is a waste of time having “tire kickers” look at your website if they just want information ABOUT your chosen keywords and are not looking to buy anything. Using buyer keywords serves to attract those people who actually wish to buy what you want to sell, so what are these all important keywords?

Buyer Keywords are not rocket science. They are simply search terms used by those who are ready to buy something AFTER they have done their research and decided on exactly what they want and are now looking to purchase from someone … and that someone could be you.
Someone searching for “Best plasma TV” is NOT at the stage of buying yet … they’re looking for advice and information about Plasma TV’s and still deciding on what to invest their money in.

Someone searching for “Sony 625d Plasma TV” has reached that decision. They have completed their research, chosen what is best for them and now have their plastic card ready and in the “buying mode”. In other words, “Buyer Keywords” are search terms that someone uses when ready to take the plunge and BUY. It is in your interest to understand when a person is searching to buy and not just wanting information. Product names are usually a buyer search along with model numbers, colors, “buy” in the search term (which is obvious) and “for sale” after a product name. Avoid anything with the word “free” in the search as these people don’t want to spend anything.

Where to find Buyer Keywords

Have a look at what’s hot on Amazon and eBay for physical product names and models. These should give you a good clue as to what people are searching for and the terms they use to find what they want. Spending some time on forums in your niche will also give you a good insight into what people are recommending and what keywords are being used to find products. What keywords would you use if you wanted to actually buy a product? Also asking your friends what they would use in the search engines will come up with a lot of different approaches to find the same product … good buyer keywords. These are what you need to target.

Once found, these keywords should be run through something like Market Samurai to do the research. Finding how many searches and how much competition is really important if you want to succeed. Again, Market Samurai comes into it’s own as it gives you all this info and more… well worth the investment. Choosing good, profitable buyer keywords is all part if your research that you must carry out if you want to succeed. Just grabbing any old keyword and building a site around it will just not hold water these days as there is a lot more competition.

This, I hope, has helped you and made you realize just how important Buyer Keywords are.

Market Samurai, the best keyword research software, is FREE. Yes … FREE.

With the Market Samurai free version you can get all your keywords along with the competition data, organic search traffic, trends, Adword costs and commerciality. All this is great information BUT just what are you missing out on by going FREE and not PAID?

How about your direct competition. To know them and how they rank and what they rank for would be even better. Laid out and colour coded for ease of use.

Finding domains related to your keywords would be good as well.

How about monetizing your site? Finding affiliate products would be nice and quickly generating adverts for Adwords would be even nicer.

How about content for your site? Getting help finding good content would be a pretty good thing to have. Even better if you could write your content and publish it without leaving the page.

Need help with promoting your site? What if finding backlinks for your keyword related content could be made easier?

All the above are what you are missing out on unless you go “paid” BUT the Market Samurai free version not only offers a great keyword research tool, they will even give you a full trial version to play with for 12 days. Full access to every module to see if this is as good as everyone says.

Unlike similar tools, Market Samurai is NOT MONTHLY but a ONE OFF single payment to get access to everything and all updates for life.

Market Samurai Free vs Paid Version.

As always there is a big difference between the paid and free versions of any program but what are those differences and are they worth it?

What you get additionally for your money.

• SEO Competition module. This gives you the knowledge to see if you can rank for a given keyword so you can see how long it would take to rank and how much work and cost it would take. Also lets you know which keywords to avoid.
• Promotion. Gives you the skill to work out which pages are best to rank for high value backlinking to save you a lot of time and heartache.
• Find Content. Gives you the know-how to find quality content on the web so you can create your own articles with the top keyword related articles.
• Monetization. Helps find the most profitable affiliate programs and write and publish an advert quickly with little or no copywriting skills and track results to let you know what is and is not working for you. This shows you which are the best earning affiliate sites.
• Publish Content. Gives you a WYSIWYG style page to create your own content article then automatically publishes it for you.

Now, the people giving out Market Samurai free realised this free version would not show you the additional features so they came up with the 12 day FREE trial of the whole program so you can try out all the extra features and see if it works for you. That’s fair isn’t it? Try before you buy!

Market Samurai free training.

Also, if that wasn’t enough, there are videos upon videos of training to teach you how to use Market Samurai to it’s best advantage. These videos are in layman’s terms to make them ever so easy to follow and understand so what are you waiting for?

You have nothing to loose by trying out Market Samurai free.